Sales Insights Across Europe
In close collaboration with a prominent sales company spanning four South European countries, we elevated their data analytics capabilities. Our mission: to convert raw data into actionable insights using Microsoft Power BI. The project encompassed pivotal phases, including ETL (Extract, Transform, Load), meticulous data cleansing, advanced DAX calculations, and sophisticated visualization.
- Cash Flow Forecasting:
- We developed a forward-looking model that predicts the company’s future cash inflows and outflows.
- Benefits:
- Strategic Planning: Accurate forecasts allow proactive management of expenses, investments, and liquidity.
- Risk Mitigation: Identifying potential cash shortages or surpluses helps optimize financial decisions.
- Analytics at Different Levels:
- General Level:
- Balance Sheets: We provide a comprehensive overview of the company’s financial position, including assets, liabilities, and equity.
- Profitability Analysis: Insights into revenue, costs, and profitability.
- Customer Level:
- Individual Balance Sheets: Customized views for each customer, detailing their financial interactions with the company.
- Payment History: Tracking customer payments and outstanding balances.
- General Level:
By combining cash flow forecasting and detailed analytics, we empower the sales company to make informed decisions and maintain financial stability.